OVS makes its voice heard with the sound logo created by Sound Identity
March 27, 2018
OVS fa sentire la propria voce con il sound logo realizzato da Sound Identity
Celebrando le donne nella musica
March 8, 2018
Celebrating women in music
Adidas Originals rilancia la creatività ricordando "Keep Pushin'" con nuove icone
March 2, 2018
Adidas Originals releases creativity reminding “Keep Pushin'” with new icons
L'esperienza acustica del pattinaggio sul ghiaccio nordico
February 28, 2018
The acoustic experience of nordic ice-skating
Il sabotaggio di John Frusciante in diretta TV
February 22, 2018
John Frusciante's big sabotage on live TV
January 25, 2018
If you take a look back to 90s’ commercials, you can’t avoid remembering some catchy tune. Maybe at the beginning it annoyed you, but then something happened.
Jingles were made to lodge themselves forever in our brains and play on a constant loop.
For example, from the 90s-era, Mentos jingle is one of those, which gained some of our brain space.
Maybe, you cannot remember a math theorem, or the names of your former teachers, but if someone sings "doo-do-do-do-do-do-doo-waaah", we bet that you will recognize that opening.
Do you remember it?
'Doo doo doo doo, doo-doo, do-Wah!'
It doesn't matter what comes, fresh goes better in life, and Mentos is fresh and full of life.
Nothing gets to you, staying fresh staying cool, with Mentos, fresh and full of life.
Fresh goes better, Mentos freshness, fresh goes better with Mentos, fresh and full of life!
Mentos, the freshmaker!
That’s what a good jingle does. It follows you everywhere and no matters if you like it or you don’t, simply it has the power to be memorable.
Mentos commercials were something like that, a 90s phenomenon with the same simple plot and the iconic jingle.
Usually, the ad’s plot involves a good-looking person facing an inconvenient. Then, the power of Mentos helps the commercials’ characters to solve the problem.
In this spot we can see a perfect example.
This commercial inspired hundreds of parodies, but we want to remind you our favorite, from Foo Fighters.
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